I will build your amplitude event taxonomy and ga4 tracking

Peru

I speak English, Spanish

Marketing Engineer Digital Analytics Lead

I am a Marketing Engineer with over 7 years of experience designing and implementing end-to-end revenue and tracking infrastructure. I specialize in GTM, GA4, and Meta CAPI, building data pipelines an...
About this Gig

Struggling to trust the events flowing into Amplitude and GA4? I help SaaS, fintech and ecommerce teams turn messy, incomplete tracking into a clean, reliable event taxonomy you can actually make decisions on.

For the past few years I've implemented Amplitude and GA4 tracking for companies with real compliance and data-security requirements, including server-side event delivery via Measurement Protocol, encrypted/anonymized data for sensitive events, and unified user_id tracking across devices and sessions.

What I do:

  • Design an event taxonomy: names, properties and structure that scale
  • Configure Amplitude + GA4 (client-side and server-side/Measurement Protocol)
  • Set up funnels, segments and conversion tracking
  • Unify user identification across devices and sessions
  • Validate every event before it goes live
  • Document everything so your team can maintain it

Why work with me: I come from a MarTech/analytics engineering background (GA4, GTM, Adobe Analytics, Meta CAPI), not just marketing, so I understand both the technical setup and the business questions your data needs to answer.

Message me before ordering if your setup needs a custom scope.

Technology:

Excel

•

Google Analytics

•

Google Data Studio

Analysis type:

Quantitative analysis

•

Impact analysis

Expertise:

Web analytics

•

Alerts

•

Business Insights

•

AB test

Programming language:

Python

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SQL

•

JavaScript

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