Suezkii

UGC creator

Self Employed • Freelance

Dec 2025 - Present • 11 mos

What I do as a tech UGC creator: ⩥Research your app, product or software, your audience and your competitors before I script anything. ⩥ Write hooks, scripts and captions tailored to your brand and your target audience. ⩥ Film authentic, face-to-camera UGC videos in a natural, relatable style. ⩥ Record clear screen demos and app walkthroughs that show your key features in action. ⩥ Create “how I use it” tutorials and problem-and-solution videos. ⩥ Edit videos with captions, text overlays, transitions and sound, ready to post. ⩥ Format videos for TikTok, Instagram Reels, YouTube Shorts and paid social ads. ⩥ Make multiple hook variations so you can test which one performs best. ⩥ Follow your brand guidelines, key messages and do’s and don’ts. ⩥ Write platform-friendly captions and suggest hashtags. ⩥ Provide a clean video file in the format you need, with no watermarks. ⩥ Deliver on time and handle one round of revisions based on your feedback. ⩥ Give you usage-friendly content that you can run as organic posts or paid ads, as long as the usage rights are agreed upfront.

Social Media Marketing

Vicarage Resorts • Full-time

Apr 2025 - Jan 2026 • 9 mos

⩥ Owned the day-to-day management of the resort’s digital presence, with a strong focus on Instagram and TikTok content strategy to drive brand awareness and bookings. ⩥ Planned, created, and scheduled short-form video content (Reels & TikToks), including behind-the-scenes clips, guest experiences, property tours, and storytelling content aligned with hospitality trends. ⩥ Conducted SEO audits and keyword research to ensure social captions, hashtags, and website content were optimized for discoverability. ⩥ Wrote high-converting captions, hooks, and CTAs tailored for Instagram and TikTok algorithms while maintaining brand voice. ⩥ Analyzed performance metrics (reach, saves, shares, watch time, engagement rate) to refine posting strategy and improve content ROI. ⩥ Coordinated photography and video shoots, directing content with a social-first mindset for vertical platforms. ⩥ Managed website updates and ensured consistency between social campaigns, landing pages, and booking platforms. ⩥ Collaborated with design, photography, and web teams to ensure cohesive visual storytelling across all platforms. ⩥ Supported offline promotions and events by repurposing them into digital and short-form video content. ⩥ Led content planning using editorial calendars, aligning campaigns with seasonal offers.

Social Media Content Writer & Story Strategist

Hotels Etc. • Freelance

Apr 2023 - Jan 2025 • 1 yr 9 mos

Wrote Instagram and TikTok scripts, captions, and storytelling frameworks for creators and brands focused on organic growth. Developed content strategies centered around hooks, retention, and emotional storytelling to improve watch time and shares. Produced SEO-optimized blog content that supported social media distribution and link-building. Helped creators translate long-form ideas into short-form, high-impact video content. Collaborated with designers and editors to align visuals with story flow and platform trends. Increased website traffic by 25% through content designed to be repurposed across social and web platforms. Advised on posting cadence, content pillars, and audience positioning for sustainable growth.