Tba M

Twilio API & SMS Automation Specialist

Communication Square • Freelance

Jun 2022 - Present • 3 yrs 11 mos

I specialize in designing and implementing Twilio-based communication systems that enable businesses to manage SMS and voice operations efficiently. Many companies face challenges with unreliable SMS delivery, non-compliant messaging setups, and disconnected communication workflows. My role is to solve these issues by building structured, compliant, and scalable systems using Twilio APIs. I have implemented multiple projects involving inbound and outbound messaging systems, ensuring real-time communication between businesses and their customers. This includes setting up webhook endpoints that handle message events, automate responses, and trigger workflows in CRM platforms like GoHighLevel. I also configure voice systems including IVR menus, call routing, voicemail handling, and automated responses. A major part of my work focuses on A2P 10DLC registration, where I guide businesses through brand and campaign approval processes. I ensure compliance with carrier regulations, optimize messaging templates, and reduce filtering risks. In several projects, I improved SMS deliverability rates by restructuring messaging workflows and implementing best practices for compliance and engagement. Additionally, I integrate Twilio systems with external platforms such as WordPress, CRMs, and automation tools. This allows businesses to automate notifications, appointment reminders, marketing messages, and customer support interactions. My solutions are designed for long-term scalability, ensuring that communication systems remain reliable as businesses grow. Through my work, I help clients reduce manual communication efforts, improve response times, and build efficient messaging infrastructures that support business operations and customer engagement.