Azhmat

Essentifies - Senior Brand Identity & Logo Designer

Self • Freelance

Feb 2026 - Jul 2026 • 5 mos

At Essentifies, I developed strategic visual identities and brand systems for startups, established businesses and emerging brands across technology, finance, professional services, real estate, healthcare, hospitality, wellness and consumer markets. My role focused on brand identity design, logo design, corporate identity, visual identity, rebranding and brand development. Projects included custom wordmarks, monograms, lettermarks, typography systems, logo suites, color palettes and comprehensive brand guidelines designed to create distinctive and consistent brand recognition. I also translated identity systems into practical brand applications including business cards, stationery, packaging, social media branding, presentation materials, marketing collateral and digital assets. Each project combined brand strategy with modern, minimalist and premium visual design, creating scalable identities that remain consistent across print, digital, web, packaging and social platforms. Core expertise included brand identity design, logo design, logo redesign, visual identity, corporate branding, brand guidelines, typography, wordmark and monogram design, Adobe Illustrator and Adobe Photoshop.

Brand Identity Designer & Logo Design Specialist

Self Employed • Self-employed

May 2026 - Jun 2026 • 1 mo

Brand Identity Designer and Logo Design Specialist creating distinctive visual identities for startups, corporate businesses, luxury brands, professional services, technology, finance, real estate, healthcare, wellness, hospitality and consumer brands. Specialized in brand identity design, logo design, logo redesign, corporate identity, visual identity, branding, brand strategy, brand guidelines, custom wordmarks, monogram logos, lettermark logos and typography-led identity systems. My work covers complete brand identity systems including primary and secondary logos, logo variations, brand marks, custom typography, color palettes, typography systems, brand style guides, business cards, stationery design, social media branding, packaging design, presentation assets and digital brand applications. I develop modern, minimalist, professional and premium identities designed for consistency across print, digital, web, social media, packaging, merchandise and corporate communications. Experienced in Adobe Illustrator and Adobe Photoshop, with a focus on vector logo design, typography, layout, brand consistency and scalable identity systems.