
TM Fraz
Your Digital Growth Partner
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Work experience
Digital Marketing & E-Commerce Growth Specialist
Prime Khaddar • Full-time
Mar 2022 - Nov 2023 • 1 yr 8 mos
Scaled Prime Khaddar from zero to 2,000+ orders through a targeted digital marketing strategy covering website design, SEO, Meta Ads, and Social Media Marketing. What I Did: Website Design – Designed the Prime Khaddar website from scratch, ensuring a professional look, smooth user experience, and conversion-focused layout before launching any marketing campaigns. Search Engine Optimization (SEO) – Applied on-page and off-page SEO techniques to boost organic visibility and attract buyers actively searching for khaddar fabric online. Meta Ads (Facebook & Instagram) – Designed and managed high-converting paid ad campaigns targeting the right audience segments, driving consistent sales and order growth. YouTube Marketing – Produced and promoted video content to increase brand awareness and funnel potential customers to the store. Social Media Growth – Successfully grew the company's Facebook page to 13,000+ likes through engaging content and audience-focused strategy. Results Achieved: ✅ 0 → 2,000+ Orders ✅ 13,000+ Facebook Page Likes ✅ Website Designed from Scratch ✅ Strong Multi-Channel Digital Presence Built
Digital Marketing & E-Commerce Growth Specialist
Karmanwalay Fabrics • Freelance
Dec 2020 - Apr 2022 • 1 yr 4 mos
Transformed a brand-new e-commerce store from 0 to 5,000+ orders through a full-scale digital growth strategy combining website redesign, SEO, Meta Ads, and YouTube Marketing. What I Did: Website Redesign – Audited and redesigned the Karmanwalay Fabrics website to improve user experience, conversion rate, and mobile responsiveness before launching any marketing campaigns. Search Engine Optimization (SEO) – Implemented on-page and off-page SEO strategies to drive consistent organic traffic and improve search rankings for fabric-related keywords. Meta Ads (Facebook & Instagram) – Planned and executed targeted paid ad campaigns to reach the right audience, generate leads, and convert buyers — scaling orders from zero to 5,000+. YouTube Marketing – Created and promoted video content to build brand awareness and drive traffic to the store. Social Media Growth – Grew the company's Facebook page to 90,000+ likes through consistent content strategy and community engagement. Results Achieved: ✅ 0 → 5,000+ Orders ✅ 90,000+ Facebook Page Likes ✅ Full Website Redesign & Optimization ✅ Multi-channel Digital Presence Established