I will design your logo and brand identity


About this gig
Your brand should feel like it belongs to your business, your audience, and where you're headed.
I design custom logos and visual identities for founders and growing companies ready to show up with more clarity and confidence.
We'll start with a clear brief and a small set of original creative directions. Once you've chosen the one that feels right, I'll refine it and build out the visual tools your package includes.
Depending on what you need, that might mean:
* A polished logo and clear visual foundation
* A flexible logo suite with thoughtful color and typography
* A complete identity system with practical brand guidelines
You'll get clear communication, organized feedback rounds, and final files ready for digital and print use.
This is a good fit for new brands, considered refreshes, and businesses ready for a more cohesive identity.
Naming, trademark searches, website design, packaging production, and ongoing collateral are scoped separately.
Send me a message before ordering so we can confirm the right fit and scope.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Todd H
Brand, Web and Presentation Designer
- FromUnited States
- Member sinceMar 2021
Languages
English
My Portfolio
FAQ
Which package should I choose?
Logo Foundation gives you a polished logo and essential visual direction. Signature Identity adds a more flexible logo suite and practical brand guide. Complete Brand System builds out a fuller identity with supporting assets, applications, and expanded guidelines.
What counts as a logo concept?
A concept is a distinct initial creative direction developed around your brief. Once you choose your preferred direction, that concept becomes the foundation for refinement and final delivery.
Do I receive all the initial logo concepts?
Your package includes development, final files, and commercial rights for one approved concept. If you'd like to develop or purchase another direction, I can quote that separately.
What does a revision include?
A revision is one consolidated round of feedback on the selected concept. It can include adjustments to the existing design, color, or typography. A completely new direction or additional concept would be scoped separately.
Can you refresh an existing logo?
Absolutely. I can work with an established identity, refine an existing mark, or create something entirely new. Share what you already have and what you'd like to improve before ordering.
What files will I receive?
You'll receive organized final logo files in AI, SVG, PDF, PNG, and JPG formats. These include editable vector artwork and versions suitable for common digital and print applications.
Will I own the final logo?
Yes. Once the order is complete, you'll have commercial rights to the approved final logo and identity assets included in your package. Font licenses and any third-party assets remain subject to their original licensing terms.
Do you handle naming or trademark registration?
Naming, trademark searches, legal clearance, and registration aren't included. If trademark protection matters to your business, I'd recommend speaking with a qualified trademark professional before finalizing your selection.
Can you also design packaging, a website, or a pitch deck?
Yes. Those can be scoped as separate projects once your brand direction is established. If you already know you'll need additional applications, mention them before ordering and I'll recommend the best next step.
What do you need from me to get started?
Your finalized business name, a clear description of what you do, your target audience, any existing brand materials, and a few visual references. It also helps to know where the identity will be used first.

