
Thomas RiL
Lead Generation, CRM and Marketing Automation
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Work experience
Founder & Growth Systems Specialist
Rooted • Self-employed
Dec 2025 - Present • 10 mos
Founder of Rooted In Leads, helping local service businesses build stronger customer acquisition and follow-up systems. I work across lead generation, paid advertising, high-converting websites, sales funnels, CRM setup, and marketing automation. I have helped 30+ clients improve how they generate, capture, manage, and follow up with leads using systems built around GoHighLevel, Meta Ads, Google Ads, SMS and email automation, booking workflows, CRM pipelines, lead nurturing, reactivation campaigns, and conversion-focused funnels. My focus is on building practical, reliable systems that reduce missed opportunities, improve response speed, and help businesses turn more leads into booked appointments and customers.