Christina D
Digital Media Strategist and Creative Professional
Skills

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Portfolio
Work experience
Commercial Photographer & Content Producer
Stocksy United • Full-time
Oct 2022 - Present • 3 yrs 10 mos
• Produce, edit, keyword, and license exclusive commercial photography and video through Stocksy United, a highly curated global stock media cooperative serving brands, publishers, agencies, and media companies. • Conceptualize and execute lifestyle, family, wellness, and community-centered visual storytelling projects from pre-production through post-production for digital marketing, advertising, editorial, and commercial licensing. • Plan, photograph, film, edit, and optimize commercially licensed visual content for digital campaigns, brand marketing, editorial publications, and streaming platforms. • Manage content metadata, keyword optimization, model and property releases, licensing compliance, and digital asset organization to maximize discoverability and commercial performance. • Perform professional photo retouching, color correction, color grading, post-production editing, and content optimization while maintaining rigorous creative and technical quality standards. • Create content licensed by major brands, publishers, and media companies, with portfolio imagery appearing in national advertising campaigns and digital media. • License commercial video content appearing across major streaming and digital platforms, including Amazon Prime and Peacock. • Maintain an exclusive portfolio centered on authentic storytelling, lifestyle imagery, diversity, family experiences, and emotionally driven brand narratives.
Director of Communications
Juicy Little Society • Part-time
May 2021 - Present • 5 yrs 3 mos
• Lead communications, community engagement, content strategy, and stakeholder outreach initiatives that strengthen organizational visibility, fundraising, audience development, and community relationships. • Develop and execute integrated communications strategies, marketing campaigns, and digital content supporting fundraising, community engagement, organizational initiatives, and mission-driven goals across social media, email, website, and digital channels. • Write and develop newsletters, donor communications, website copy, social media content, marketing materials, presentations, campaign messaging, and organizational communications while managing editorial calendars and content workflows. • Build and maintain relationships with donors, volunteers, community partners, and stakeholders, supporting collaborative outreach, partnership development, and long-term community engagement. • Coordinate fundraising campaigns, community events, volunteer initiatives, and cross-functional projects while aligning communications and outreach efforts with organizational priorities. • Develop strategic messaging and storytelling that communicates organizational impact, strengthens audience connection, and supports donor and community engagement. • Track campaign performance, audience engagement, communications outcomes, and digital insights to support reporting, evaluate effectiveness, and inform future strategy. I added that strategic messaging and storytelling bullet intentionally. It brings more of your actual communications expertise into the role instead of making it read primarily as community outreach and administrative coordination.
Founder | Digital Media & Content Strategist
Julian Studios LA • Self-employed
May 2018 - Present • 8 yrs 3 mos
• Founder and builder of Julian Studios LA, leading the organization’s brand, strategic positioning, service model, communications infrastructure, digital presence, creative systems, client methodologies, and growing portfolio of digital media and communications work. • Lead digital media, content strategy, strategic communications, brand development, creative direction, and multimedia initiatives from discovery and assessment through strategy, implementation, measurement, and optimization. • Develop integrated strategies across audience development, brand positioning, messaging, customer journeys, content, social media, digital campaigns, storytelling, communications infrastructure, and performance measurement. • Design strategic frameworks, presentations, brand and communications guidelines, creative direction briefs, campaign strategies, content systems, assessments, and visual communications materials. • Direct and produce photography, videography, UGC, branded content, short-form video, campaign assets, and social-first creative from concept through final delivery. • Develop multi-channel communications across social media, websites, email, and digital platforms, including copywriting, editorial planning, publishing, audience engagement, campaigns, and distribution. • Analyze audience and campaign performance to measure outcomes, identify opportunities, and inform strategic recommendations. • Lead client discovery, scopes, timelines, deliverables, creative workflows, communications, and strategic decision-making. • Developed digital media, communications, and marketing initiatives for 50+ clients, including 20+ national brand partnership campaigns with companies including Walmart and Sam’s Club.