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This is content that the brand uses for advertising purposes, they put
money behind the video and run it as an ad on Instagram, TikTok,
Facebook, or even YouTube. Paid ads often require usage rights or whitelisting.
Whitelisting means that a brand gets permission to run ads through
my social media account (usually Instagram or TikTok), using
content I created.
UGC Content Creator creating authentic lifestyle UGC videos for your brand
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