
USMAN ALI
SEO Expert On Page Technical SEO and Keyword Research
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Portfolio
Work experience
SEO Specialist
Freelance • Self-employed
Apr 2025 - Present • 1 yr 7 mos
I've worked with businesses across different industries to improve their Google rankings, organic traffic, and overall search visibility through practical, results-focused SEO. My work covers SEO audits, keyword research, On Page SEO, Technical SEO, competitor analysis, content optimization, internal linking, link building, and Local SEO — using tools like Google Search Console, Ahrefs, and SEMrush to base decisions on real data rather than guesswork. Each project starts with understanding the website's current performance, target audience, industry, and competition. From there, I identify technical issues, content gaps, and missed keyword opportunities, then build a strategy around what will actually move the needle for that specific site — not a generic checklist. My focus stays on sustainable, white-hat SEO practices that improve visibility over time and bring in organic traffic that's actually relevant to the business.