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$
USD
I will be your personal artist development and sonic identity coach
Music Producer, Sonic Identity Coach, Sonic Branding, Music Psychology
Billboard #1 producer, composer, sound designer & sonic branding specialist with 500M+ streams 9.2 billion views on social platforms and 6+ years of experience creating identity in music and sound.
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About this Gig
Most artists do not have a talent problem from my experience they usually have an identity problem.
You already have references, ideas and unfinished songs. But if your music still feels scattered, derivative or not fully like you, I help you find the thread underneath it.
I am a Billboard #1 producer, composer and sound designer with 500M+ streams across my credits.
In 1:1 sessions, I help artists develop a clearer sonic identity, creative direction and production language. My approach combines real-world production experience with music psychology, neuroscience, identity mapping and listener perception.
We can work on:
- artist identity and identity mapping
- sound palette, production and arrangement
- vocal character and emotional delivery
- influences and how to integrate them without copying
- consistency without becoming repetitive
- track feedback and next-step creative decisions
The goal is not to make you sound more professional. It is to make you sound more recognizably you.
If you know your music is good but it still does not fully feel like you, this is built for you.
Send me your music and references before booking so I can make the session specific to you.
Topic:
Music production
•
Songwriting & composing
My Portfolio
FAQ
Who is this for?
This is for artists who feel their music is technically good but still not fully distinctive, coherent, or representative of who they are. It works especially well if you have strong taste, references, ideas, or unfinished music but struggle to turn them into a recognizable artistic identity.
What happens during a session?
We look at your music, influences, creative instincts, emotional direction, visual references, production choices, and goals. From there, I help identify the patterns that are already uniquely yours and turn them into clearer decisions around sound, production, arrangement, vocals, and identity
Do I need finished songs before booking?
No. You can bring finished tracks, demos, voice notes, references, unfinished ideas, or even just a clear sense of what you want to express. The session is designed to meet you wherever you are creatively.
Is this music production coaching or artist development?
Both. We can go deep into production, arrangement, sound design, and creative decisions, but the bigger goal is artist identity development: understanding what makes your sound recognizable and how to build a creative system around that identity.
Do you use psychology or neuroscience in the sessions?
Yes, but as a creative lens rather than a formula. I use concepts from music cognition, psychology, neuroscience, psychoacoustics, attention, memory, expectation, and emotion to help explain why certain musical choices connect and how they affect listener perception but also mindset around identity.
Is this therapy or psychological treatment?
No. This is creative mentorship and artist development, not therapy or mental-health treatment. The psychological side is focused on creative identity, taste, perception, emotion, and artistic decision-making.
What do I receive after the session?
You receive a session summary and clear next steps. Depending on the package, I can also give you exercises, listening tasks, creative prompts, production direction, or specific areas to develop before the next session.
Can you review one of my songs during the session?
Absolutely. We can analyze a track in detail and look at the production, arrangement, sound palette, vocal delivery, emotional direction, identity, and what could make it feel more recognizably yours.
Can you help me if I make multiple genres?
Yes. A strong artistic identity does not require staying inside one genre. I help identify the deeper elements that can remain recognizable across different styles, such as texture, harmony, rhythm, emotional tone, vocal character, motifs, and production choices. I work a lot in fusion, it is a key.
What should I send before booking?
Ideally send 1–3 of your own tracks or demos, a few references you connect with, and a short note explaining what currently feels unclear or frustrating about your sound. The more context I have, the more specific the session can be. The music you listen to, where you grew up, your favorite movies
