Violetta

Freelance Illustrator & Brand Identity Designer

Self-Employed / Freelancer • Full-time

Dec 2021 - Present • 4 yrs 11 mos

I'm a freelance illustrator and graphic designer specializing in brand identity, packaging design, custom mascots, and character illustration. I help brands develop unique and memorable visual identities through playful concepts, bold colors, expressive typography, and distinctive illustrations. My work includes: - Brand identity and logo design - Packaging and label design - Mascot and character design - Custom illustrations for brands and products - Merchandise and apparel graphics - Retro and vintage-inspired artwork - Visual assets for social media and marketing I work with clients worldwide, transforming creative ideas into cohesive visual experiences — from initial concepts and moodboards to final artwork and production-ready files. My approach combines strategic thinking, creativity, and attention to detail to create designs that stand out and connect with their audience.