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virellas

Andreja V

@virellas

Marketplace Listing Optimization Specialist eMAG Kaufland

Spain
Spanish, Slovenian, English
About me
I manage 800+ SKUs on Mimovrste and 150+ listings across Kaufland and eMAG, giving me practical insight into seller challenges: weak listing structure, compliance gaps, and inconsistent product positioning. My work focuses on SEO-driven listing optimization — structured titles, keyword alignment, marketplace requirements, and clear product communication. I don’t just rewrite listings — I help marketplace sellers turn underperforming listings into clear, well-positioned products that convert and drive stronger sales.... Read more

Skills

v
virellas
Andreja V
Offline • 

See my services

E-Commerce SEO
I will optimize your marketplace product listing for SEO
From$30 / projectMore details

Portfolio

Work experience

Maneks

Freelance • 4 yrs 10 mos

Marketplace Listing & SEO Specialist | eMAG & Kaufland Listing Optimization

Dec 2023 - Present • 2 yrs 5 mos

Currently leading the catalog setup and marketplace growth on Kaufland and eMAG, building and optimizing the product catalog from the ground up. Key work includes: ● Creating and managing EAN infrastructure and product data standardization for scalable catalog management ● Writing SEO-optimized product listings aligned with eMAG and Kaufland search behavior ● Resolving catalog gaps (missing images, incomplete product data) through structured research and data sourcing ● Monitoring product availability and pricing alignment across marketplaces to maintain listing performance ● Maintaining catalog lifecycle and assortment control, including onboarding new products, managing seasonal assortments, and removing discontinued items ● Managing uploads, validation, and compliance checks while preparing processes for future automation ● Launched Mall HR (Aug 2025), expanding marketplace coverage into additional EU regions

Freelance Marketplace Manager | Mall (SI, CZ, SK, HU, HR)

Dec 2023 - Present • 2 yrs 5 mos

When I took over the Mall marketplaces, the accounts were struggling with poor SEO, unoptimized listings, compliance risks, and inconsistent catalog structures. Within 12 months, I rebuilt the catalog and optimized 800+ product listings, significantly improving traffic, orders, and profitability. Results: • Traffic doubled: 347,663 → 731,784 sessions • Orders up 86%: 14,285 → 26,561 • Profit more than doubled: €83,551 → €180,724 (while maintaining ~25% margin) • Catalog cleaned and optimized: 1,200 → 800 profitable products • Built a structured product catalog with standardized data for compliance and scalability All results achieved organically (no ads) through SEO optimization, catalog restructuring, and process improvements.

Marketplaces Manager (Amazon, Mall, E-price, Shoppster, Telekom, T-2, Kaufland)

Vitapur Group • Full-time

Nov 2022 - Nov 2023 • 1 yr

Managed Amazon EU operations across 7 countries (Germany, France, Italy, Austria, Spain, Netherlands, Poland, Sweden) alongside multiple regional marketplaces, focusing on account health, catalog management, and cross-market expansion. Key contributions: • Oversaw Amazon EU account operations across 7 countries, maintaining account health and strong customer satisfaction metrics • Expanded marketplace presence by managing additional platforms including Mall SK, Mall CZ, Mall HU, Shoppster, Telekom and T-2, and initiating Kaufland marketplace operations • Ensured operational compliance and proactive issue resolution, reducing risk of account suspensions and marketplace penalties • Supported product launches and catalog expansion, coordinating cross-functional teams across sourcing, logistics, and customer support This role built a strong foundation in multi-country Amazon operations and cross-marketplace expansion, experience I now apply as a freelancer helping brands grow across European marketplaces.