I will create a short form content strategy for your brand


About this gig
Posting consistently is difficult when your brand has no clear content direction.
I create practical short-form content strategies for brands that want to improve their Instagram presence and develop a repeatable organic content system.
Depending on your package, I will:
- Audit your profile and current content
- Identify priority improvements
- Research your audience and competitors
- Define clear content pillars
- Develop tailored video ideas
- Build a 30-day or 60-day content calendar
- Establish goals and KPIs
- Edit four pilot videos in the Premium package
Every recommendation is adapted to your brand, audience, positioning, resources and commercial objectives.
I have generated more than 10M organic views and 2.3M likes through my own content, giving me practical experience with hooks, formats, storytelling and audience behaviour.
Instagram is the primary platform. Premium can include TikTok or YouTube Shorts as a second platform.
Pilot videos require raw footage supplied by the buyer. Performance cannot be guaranteed, as results also depend on execution, consistency and distribution.
Get to know Guillermo B
Short Form Video Editor and Content Strategist
- FromSpain
- Member sinceOct 2022
- Avg. response time1 hour
Languages
Spanish, English, Catalan
My Portfolio
FAQ
What do you need to start?
Your social media profile, website, brand information, target audience, objectives, competitors, available resources and any previous content data.
Is this strategy customised to my brand?
Yes. Every audit, content pillar, idea and recommendation is developed specifically around your brand, audience and objectives.
Does the Premium package include filming?
No. It includes four edited pilot videos using raw footage, logos and brand assets supplied by you.
Can you create the strategy for TikTok?
Yes. Instagram is the primary platform, but the Premium package can include TikTok or YouTube Shorts as a second platform.

