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wing_hei

Wing Hei

@wing_hei

Native Cantonese translator

United States
English
About me
Hi, I’m Wing Hei, a native Cantonese speaker from Hong Kong, now based in the US. I do research and translation. Research: I turn scattered data into clear, sourced reports and infographics, like my recent report on Hong Kong’s graduate job market. I also spent a year analysing Cantonese social media (incl. LIHKG) for 10+ brands. Translation: English to Cantonese / Traditional Chinese and back, capturing the slang and tone machine translation misses. Send me a message about your project!... Read more

Skills

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wing_hei
Wing Hei
Offline • 
Average response time: 1 hour

See my services

Translation
I will translate between cantonese and english
General Online Research
I will research for you in cantonese or english

Portfolio

Work experience

CMRS

Freelance Insight Assistant

CMRS

Jan 2024 - Dec 2024 • 11 mos

• Owned the query logic behind daily sentiment tracking for 10+ brands across banking, broadcast media, financial services, malls and NGOs — designed the keyword sets, boolean rules and exclusion filters that determined what the platforms surfaced (Brandwatch, Meltwater) • Built queries that captured 1,000,000+ mentions, triaging to the ~2,000 posts that mattered — deciding what counted as signal vs. noise and flagging emerging negative sentiment to client leads before it escalated • Authored and delivered 3 client-facing insight reports monthly, turning raw sentiment data into recommendations that shaped client marketing and communications decisions • Ran Cantonese- and Chinese-language analysis on HK platforms including LIHKG, catching tone, sarcasm and local context that English-only monitoring and automated sentiment scoring misclassify