
Yassine SMM
Social Media Design
Skills

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Portfolio
Work experience
Canva
Canva • Part-time
Jun 2021 - Present • 5 yrs 1 mo
Canva Design Specialist | YouTube Thumbnail Expert 2021 – Present YouTube Thumbnail Strategy & Creation: Specialized in designing high-CTR (Click-Through Rate) custom YouTube thumbnails that drive engagement and views. Visual Storytelling: Transformed complex video topics into visually arresting, easy-to-understand thumbnail concepts using advanced Canva features. Brand Consistency: Developed and maintained consistent visual styles for creators, ensuring thumbnails align perfectly with channel aesthetics and audience expectations. Rapid Iteration: Leveraged Canva’s workflow efficiency to deliver high-quality, professional assets under tight deadlines, helping clients optimize their content publication schedule. Data-Driven Design: Applied design principles—such as strategic text placement, color theory, and high-contrast composition—to improve video click performance for diverse niches.