Zaryab S

SEO Manager

YALLAWORLD • Freelance

May 2025 - Present • 1 yr 5 mos

At YallaWorld, I manage SEO content for an Islamic clothing store. My work includes writing abaya guides and optimizing product pages. I also improve collection copy and create product FAQs around customer questions. I supported the blog migration and completed redirects. I fixed duplicate metadata and filled missing SEO fields. Content calendars keep publishing organized, while tracking sheets document progress. By September 2026, Semrush estimated organic traffic at approximately 30.5K, around 10K higher year over year. Authority Score increased from 14 to 23. These sitewide gains accompanied ongoing SEO work, with a clear upward traffic trend from May through September.

SEO Writer

MitchCactus • Full-time

Jul 2024 - Present • 2 yrs 3 mos

At MitchCactus, I initially manage SEO content strategy and gaming articles from planning through publication. My work covers games such as ARC Raiders, COD, GTA, and Forza Horizon 6. I develop content briefs around player questions, then connect relevant guides to commercial pages through natural internal links. I completed around 500+articles and all are live. I tracked delivery through Trello and a content calendar. I also handled factual corrections and refreshed outdated information following editorial feedback. Beyond writing, I removed duplicate meta descriptions and reviewed content structure. My focus is accurate gaming content that supports search visibility and sales.