Zeeshan

Head of Google Ads

StackVerse • Freelance

Aug 2024 - Present • 2 yrs 2 mos

Head of Google Ads on a remote contract with StackVerse (Orlando, US), across eCommerce and lead generation accounts. Key responsibilities: - Leading Google Ads strategy across multiple client accounts - Overseeing campaign execution for DTC and service-based brands - Managing conversion tracking, budget allocation and performance analysis - Mentoring junior media buyers and guiding account growth

Google Ads Strategist - Ecom & Lead Gen

SEM PPC Ninjas • Self-employed

Feb 2024 - Present • 2 yrs 8 mos

Google Ads strategist for eCommerce and lead generation clients. Key responsibilities: - Leading Google Ads strategy across multiple client verticals - Managing high-performance Search, Shopping and Performance Max campaigns - Overseeing conversion tracking, budget allocation and optimization - Mentoring junior media buyers and aligning team efforts to client goals

Google Ads Strategist & Team Lead

Hire Ads Manager • Full-time

Jan 2023 - Present • 3 yrs 9 mos

As Team Lead and Google Ads Strategist, I oversee a team of media buyers and drive results through data-driven Google Ads strategies for eCommerce and lead generation clients. - Campaign planning, performance optimization and conversion tracking - Client onboarding, account audits and custom growth strategies - Mentoring the team on targeting, bidding and tracking best practices Key achievements: - Reduced cost per conversion by up to 40% - Turned underperforming campaigns into top performers - Built training systems to upskill junior team members - Managed 7-figure ad spend across multiple accounts