Zhang C

Graphic Designer

Yadea Technology Group Co., Ltd. • Full-time

Mar 2023 - Dec 2025 • 2 yrs 9 mos

• International Exhibitions: Led visual identity for EICMA (Milan), Hong Kong Show, and Shanghai Cycle Show; managed all materials from KV to print. • E-commerce & Marketing: Designed visual content for Amazon, JD.com, Taobao, and social media (Xiaohongshu) to maintain brand consistency. • Product Packaging: Managed the design and production of packaging, manuals, and regulatory labels for e-bikes and scooters. • Process Innovation: Digitized material management via online platforms, achieving "Zero Error/Zero Waste" during the tenure.

UI Designer

Shanghai Baoku Culture Development Co., Ltd. • Full-time

Mar 2019 - Feb 2023 • 3 yrs 11 mos

• Digital Ecosystem: Owned the UI design for official websites, Apps, and Mini-programs. • UX/UI Collaboration: Worked with PMs on information architecture and wireframing to ensure intuitive user experiences. • Brand Synergy: Maintained cross-media brand consistency across online promotions and offline print materials.

UI Designer

NTT DATA (China) • Full-time

Oct 2017 - Feb 2019 • 1 yr 4 mos

Automotive Industry: Geely (H5 marketing activities), LYNK&CO (App/H5), Volkswagen Group (Official Website), BMW (The Academy HR site/mobile), EXEED Chery (Website/H5). Retail & Fashion: Adidas (PLM system), Dyson (WeChat store + interaction motion graphics). F&B & E-commerce: McDonald's (PMT system), Geely Mall.